Fake online reviews draw NY suit - DMNews
I was wondering when something like this would happen. Combine this with the controversy at Wikipedia about how to handle the Church of Scientology entries and earlier accounts of corporate PR people massaging any user-editable content about their companies, and I think we will see a whole new level of deceptiveness develop in social network advertising, as PR and ad agencies try to work around the basic problem of telling the truth.
Tuesday, July 21, 2009
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